For a Small Business, Which Step Will Increase the Chance

Multiple Choice

For a small business, which step will increase the chance for success of a strategic alliance?

A) Be protective of any proprietary materials shared with the other company.
B) Discuss the proposed alliance in enough detail that limited adjustments are needed after beginning the alliance.
C) Make sure the alliance is clearly a "win-win" opportunity.
D) All of these steps will increase success.