Multiple Choice
Which of the following is not a flaw of cost-plus pricing?
A) Cost-plus pricing is complex to calculate.
B) Cost-plus pricing implies that the cost of the seller's operational inefficiencies should be borne by the customer.
C) A markup based on cost does not represent the value to the customer.
D) The price customers are willing to pay represents the value of the product or service.
Correct Answer:
Verified
Correct Answer:
Verified
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