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When a Company Approaches Market Share Growth Under a Build

Question 149

Multiple Choice

When a company approaches market share growth under a build strategy, the company


A) aims to increase its market share in the industry, even at the expense of short-term earnings and cash flow.
B) seeks to maintain its current market share, while building its return on investment.
C) seeks market share growth by purchasing companies exiting the market.
D) focuses on short-term profits and cash.

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