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Johan's Company Has Established a New Business Goal for 2010

Question 5

Multiple Choice

Johan's company has established a new business goal for 2010. It wants to increase sales by 35% while growing new market share by 45%. It also desires to recapture 15% of lost market share. Johan currently meets weekly with his sales and advertising departments in preparation for this upcoming challenge. It is most likely the new goal the company has set is a(n) goal.


A) profitability
B) official
C) resource
D) market
E) operative

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