Multiple Choice
________ is the ability of a product to satisfy a human want or need.
A) Utility
B) Exchange
C) Value
D) Differentiation
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q37: Discuss the issues of international promotion.
Q81: List the four "Ps" of the marketing
Q82: What are target markets and what part
Q83: Briefly describe the four stages in the
Q84: During the _ stage of the product
Q85: This variable is particularly important to marketers
Q87: Which of the following occurs between similar
Q88: As Americans have become more concerned with
Q89: _ refers to the physical container in
Q90: Marketing managers are responsible for planning and