Multiple Choice
Data warehousing is ________.
A) a marketing strategy that creates sales agreements that stipulate where products will be delivered to customers
B) the process of dividing a market into categories of customer types
C) the study of consumer needs and wants and the way in which sellers can best meet them
D) the process of collecting, storing, and retrieving data in electronic files
Correct Answer:

Verified
Correct Answer:
Verified
Q17: Martin remembers learning about the three major
Q105: Martin realizes that he knows less about
Q189: Decisions about warehousing and inventory control are
Q190: Fitness programs and drug regiments to lower
Q192: _ compares a product's benefits with its
Q194: Effective marketing does not just involve knowledge
Q195: At a pizza shop,mozzarella cheese would be
Q196: A "buy" decision that involves the logical
Q197: Which is usually the first step in
Q198: The marketing mix element of communicating information