Multiple Choice
Thomas Patterson's observation that "today's presidential campaign is essentially a mass media campaign" suggests that __________.
A) voters have very little understanding of the campaign apart from what they see and hear in the media
B) the media exercise considerable influence over a vast number of citizens' votes
C) campaigns are for the masses and are mediated by political elites
D) the media control electoral outcomes
Correct Answer:
Verified
Correct Answer:
Verified
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