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    Essentials of Marketing
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    Exam 1: An Overview of Marketing
  5. Question
    Sales-Oriented Firms Tend to Focus on Long-Term Relationships,whereas Market-Oriented Firms
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Sales-Oriented Firms Tend to Focus on Long-Term Relationships,whereas Market-Oriented Firms

Question 79

Question 79

True/False

Sales-oriented firms tend to focus on long-term relationships,whereas market-oriented firms focus primarily on short-term relationships.

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