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    Essentials of Marketing
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    Exam 2: Strategic Planning for Competitive Advantage
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    A Competitive Advantage Is the Set of Unique Features of a Company
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A Competitive Advantage Is the Set of Unique Features of a Company

Question 93

Question 93

True/False

A competitive advantage is the set of unique features of a company and its products that are perceived by the target market as significant and superior to the competition.

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