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    Marketing Research Study Set 5
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    Exam 5: Survey Research
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    Of the Following Survey Methods, Which Is the Most Costly
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Of the Following Survey Methods, Which Is the Most Costly

Question 53

Question 53

Multiple Choice

Of the following survey methods, which is the most costly approach?


A) Mail survey
B) Door to door personal interview
C) Telephonic interview
D) Internet survey

Correct Answer:

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