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    Essentials of Marketing
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    Exam 6: Consumer Decision Making
  5. Question
    The Way a Consumer Goes About Addressing a Need Is
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The Way a Consumer Goes About Addressing a Need Is

Question 129

Question 129

Multiple Choice

The way a consumer goes about addressing a need is called a:


A) need
B) tactic
C) stimulus
D) want
E) desire

Correct Answer:

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