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    Essentials of Marketing
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    Exam 6: Consumer Decision Making
  5. Question
    How Can Marketers Reduce Consumers' Cognitive Dissonance
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How Can Marketers Reduce Consumers' Cognitive Dissonance

Question 138

Question 138

Multiple Choice

How can marketers reduce consumers' cognitive dissonance?


A) Offer guarantees
B) Offer sales promotions
C) Avoid contradictory information
D) Change the product
E) Ignore it

Correct Answer:

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