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    Essentials of Marketing
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    Exam 6: Consumer Decision Making
  5. Question
    _____ Is the Analytical Technique Used to Examine Consumer Lifestyles
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_____ Is the Analytical Technique Used to Examine Consumer Lifestyles

Question 67

Question 67

Multiple Choice

_____ is the analytical technique used to examine consumer lifestyles and to categorize consumers.


A) An acculturation analysis
B) A consumer audit
C) Socialization
D) Psychographics
E) Demography

Correct Answer:

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