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    Essentials of Marketing
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    Exam 13: Marketing Channels
  5. Question
    Channel Conflict That Occurs Between Different Levels in a Marketing
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Channel Conflict That Occurs Between Different Levels in a Marketing

Question 25

Question 25

Multiple Choice

Channel conflict that occurs between different levels in a marketing channel is referred to as:


A) horizontal conflict
B) primary conflict
C) vertical conflict
D) secondary conflict
E) parallel conflict

Correct Answer:

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