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    Essentials of Marketing
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    Exam 14: Supply Chain Management
  5. Question
    When Rick Purchased Tickets to a Concert on the Internet,it
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When Rick Purchased Tickets to a Concert on the Internet,it

Question 137

Question 137

Multiple Choice

When Rick purchased tickets to a concert on the Internet,it was an example of:


A) single-sourcing distribution
B) one-way channelization
C) electronic distribution
D) mass customization
E) aggregated marketing

Correct Answer:

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