What Does the Lack of a Price-Matching Guarantee Tend to Signal

Multiple Choice

What does the lack of a price-matching guarantee tend to signal to the target market?

A) The retailer has a profit-oriented pricing objective
B) The retailer provides a high level of service
C) The retailer has many competitors in the target market
D) The retailer is selling against the brand
E) The retailer is positioned as a low-price dealer