Essay
What type of geographic pricing policy would a marketing manager most appropriately choose for the following products: (1)nationally advertised bubble gum, (2)rebuilt engines for jet airplanes,and (3)bulk amounts of a rare spice harvested from a single mountain in Canada and used in high-priced restaurants.Justify your answers,and specify any assumptions you used to arrive at your answer.
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Geographic pricing policies should be co...View Answer
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Correct Answer:
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