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    Consumer Behavior Study Set 4
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    Exam 17: Engaging Consumers Through Online Marketing
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    What Are the Three Main Categories That E-Tailers Need to Focus
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What Are the Three Main Categories That E-Tailers Need to Focus

Question 61

Question 61

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What are the three main categories that e-tailers need to focus on when designing a web site?

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(I) The level of customization...

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