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Consumers Extract Meaning from Products, Such as Deodorant, Toothpaste, and Shampoo

Question 73

Multiple Choice

Consumers extract meaning from products, such as deodorant, toothpaste, and shampoo through engagement of what rituals?

A) Divestment ritnals
B) Social ritnals
C) Exchange ritnals
D) Purchase rituals
E) Grooming ritnals

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