Multiple Choice
Consider the heuristic/systematic model of persuasion and fill in the blanks: "When is high and when consumers are able to think carefully about a persuasive message, consumers will follow route to persuasion."
A) opportunity; central
B) involvement; systematic
C) motivation; heuristic
D) ability; central
E) ability; systematic
Correct Answer:
Verified
Correct Answer:
Verified
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