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Procter and Gamble Offers Over 10 Different Diaper Products

Question 35

Multiple Choice

Procter and Gamble offers over 10 different diaper products.Unfortunately, many of these product are similar and compete with each other.This is an example of what concept?


A) Asset over-valuation
B) Diffusion failure
C) The sales-cost trade-off
D) Cannibalization
E) The majority fallacy

Correct Answer:

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