To Make a Profit, the Media Have to Be Responsive

Short Answer

To make a profit, the media have to be responsive to the people. They present the news they
think the people want. Because they believe the majority desire entertainment, or at least
diversion, rather than education, they structure the news toward this goal.
Adapted from Dole & Taggart, Activate College Reading, 1st ed.
-Circle the tone words that you think best describe the tone of the passage. $$\begin{array} { l l l } \text { Objective } & \text { or } & \text { Subjective } \\\text { Factual } & \text { or } & \text { Emotional }\end{array}$$