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The Five Categories of Situational Influences Are

Question 79

Multiple Choice

The five categories of situational influences are:


A) product involvement level, physical surroundings, social surroundings, time perspective and purchase reason.
B) antecedent states, physical surroundings, social surroundings, time perspective and space dimensions.
C) social surroundings, physical surroundings, time pressures, purchase reason and lifestyles.
D) reason for purchase, time perspective, social surroundings, physical surroundings and the buyer's momentary mood and condition.
E) store atmosphere, location, aromas, sounds and lighting.

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