Multiple Choice
Which statement about how a consumer organises inputs that reach awareness is most accurate?
A) Inputs are organised by individuals to produce meaning, and this organisational process is usually slow.
B) Organisation of information inputs is not always needed to produce meaning.
C) Inputs that reach awareness are organised and interpreted in much the same way by all consumers.
D) Because a person interprets information in terms of what is familiar, only one interpretation of organised inputs is possible.
E) Inputs are organised to produce meaning, and this meaning is interpreted in light of what is familiar to the individual.
Correct Answer:

Verified
Correct Answer:
Verified
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