Multiple Choice
Use the following to answer questions
Samsung is entering the home appliance market with its new French-door refrigerator.In designing the production facility, it has a need for various pieces of equipment, including a perpetual assembly belt-drive, quasi-assembly pods and finishing stations.The purchasing agent for the appliance division is inquiring about who will be needed for input on the purchasing decision.Samsung has already contacted several producers of the quasi-assembly pods and has begun negotiations with their sales representatives.
-Which group should Samsung not include in its buying centre for the new equipment?
A) Purchasing agents at Samsung
B) Eventual users within Samsung
C) Potential future Samsung customers
D) Gatekeepers within Samsung
E) Senior managers at Samsung
Correct Answer:

Verified
Correct Answer:
Verified
Q23: The actions and activities associated with a
Q24: Which method of business buying is most
Q25: Children often achieve _ by observing parents
Q26: Most business buying decisions are made by:<br>A)one
Q29: Use the following to answer questions <br>Samsung
Q30: Use the following to answer questions <br>Both
Q31: The stages of the business buying decision
Q33: The choice of a seller may actually
Q39: Product availability plays a major role in
Q105: Reseller markets consist of intermediaries that buy