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    Marketing Principles Study Set 1
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    Exam 3: Planning, Implementing and Evaluating Marketing Strategy
  5. Question
    A Mission Statement Is a Long-Term View, or Vision, of What
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A Mission Statement Is a Long-Term View, or Vision, of What

Question 51

Question 51

True/False

A mission statement is a long-term view, or vision, of what the organisation wants to become.

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