Multiple Choice
Which of the following statements about marketing is the most accurate?
A) Because nonprofit organizations are not motivated by profit, marketing activities are not consistent with their goals.
B) To be successful, marketers must be able to persuade consumers to purchase goods they don't really need.
C) Once a product is sold, focus on the next customer.
D) Marketers recognize the need to learn as much as possible about customers and do everything possible to satisfy them.
Correct Answer:

Verified
Correct Answer:
Verified
Q12: When Briana developed a detailed description of
Q13: Rick, a marketing manager for Fix-It Tools,
Q14: _ marketing is the marketing of products
Q15: According to the Spotlight on Small Business
Q16: Secondary data should be gathered first because
Q18: The factor that determines whether a product
Q19: The primary factors involved in the marketing
Q20: A widely used technique commonly used for
Q21: Consumer databases, blogs, and social network sites
Q22: B2B markets tend to be geographically concentrated.