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    Marketing Study Set 10
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    Exam 15: Supply Chain and Channel Management
  5. Question
    Price Reductions Offered on Products and Services to Stimulate Demand
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Price Reductions Offered on Products and Services to Stimulate Demand

Question 2

Question 2

Multiple Choice

Price reductions offered on products and services to stimulate demand during off-peak seasons are referred to as


A) markdowns.
B) seasonal discounts.
C) price lining.
D) predatory pricing.
E) zone pricing.

Correct Answer:

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