When Using Social Media to Search for Potential Franchisees,companies

Multiple Choice

When using social media to search for potential franchisees,companies:

A) only gauge the popularity of the social media user.
B) only look at what people are saying about the company.
C) have developed games emulating day-to-day operations to entice potential franchisees.
D) only look at what the user is saying about the company online and the popularity of that user.