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In Sunny Parts of the Country, Solar Panels Generate Net

Question 9

Multiple Choice

In sunny parts of the country, solar panels generate net financial benefits in just a few years, despite having high installation costs. Despite their long-run profitability, the high upfront costs discourage many from installing solar panels. From a behavioral economics perspective, this is the result of


A) myopia.
B) time inconsistency.
C) status quo bias.
D) the endowment effect.

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