Complete the Following Using These Terms

Multiple Choice

Complete the following using these terms.
-_____ is the unique combination of organizational abilities,products,and approaches that sets a company apart from competitors in the minds of consumers.

A) outsourcing
B) Diversity
C) entrepreneur
D) Competitive differentiation
E) strategic alliance
F) Capital
G) vision
H) factors of production
I) brand
J) Relationship management
K) Not-for-profit organizations
L) Business ethics