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    Contemporary Business Study Set 1
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    Exam 13: Promotion and Pricing Strategies
  5. Question
    Explain Why Companies and Consumers Often Prefer Sweepstakes to Contests
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Explain Why Companies and Consumers Often Prefer Sweepstakes to Contests

Question 35

Question 35

Essay

Explain why companies and consumers often prefer sweepstakes to contests or games as a form of promotion.

Correct Answer:

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Sweepstakes choose winners by chance and...

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