Philip Has a Favorable Attitude Toward John Welkes, Who Is

Multiple Choice

Philip has a favorable attitude toward John Welkes, who is currently running for reelection. He knows that Welkes voted in favor of a number of issues that Philip supports, and he knows that Welkes always works hard for local residents. This knowledge base forms part of the _____ component of Philip's attitude toward John Welkes.

A) physiological
B) cognitive
C) behavioral
D) affective