When Advertisers Need to Help Sell a Low-Quality Product, They

Multiple Choice

When advertisers need to help sell a low-quality product, they often make ads that use loud music and distracting images (as opposed to ads that explicitly and straightforwardly discuss the features of the product) . This is probably a good strategy because it is likely to foster ____ processing of the ad's claims and in turn to ____.

A) automatic; encourage emotional attachment to the product
B) automatic; prevent people from doubting the validity of the claims
C) deliberate; encourage emotional attachment to the product
D) deliberate; prevent people from doubting the validity of the claims