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You Are Using the Corporate Blog to Respond to a Business

Question 47

Multiple Choice

You are using the corporate blog to respond to a business emergency. Which of the following is the best recommendation?


A) Use the blog as the sole provider of emergency information to avoid muddled messages.
B) Make the blog part of your overall effort to communicate information regarding the business's emergency.
C) Soothe emotional reactions by posting information on your corporate blog, replacing all other communication channels.
D) Do not address rumors or misinformation on the blog; address factual content only.

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