You See a Phone Number on Television for a Product

Multiple Choice

You see a phone number on television for a product you want to buy, but you can't find a pencil to write it down. As you are trying to memorize the number, you see another number appear in the next commercial for a second product you want to buy. Suddenly, you realize that you have forgotten the first number! This outcome is due to

A) retroactive inhibition.
B) decay.
C) proactive inhibition.
D) repression.