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Marketplace Farms Is a Regional Cooperative of Apple and Orange

Question 55

Multiple Choice

Marketplace Farms is a regional cooperative of apple and orange growers.In order to compete against larger regional growers,the company relies on inexpensive packaging processes and lower cost labor instead of machines.Marketplace Farms is relying on what type of strategy?


A) price-based
B) marketing-based
C) efficiency-based
D) cost-based

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