Multiple Choice
What is one disadvantage of the mass follow strategy?
A) It takes a long time to gather followers.
B) It may require a company to follow its competitors.
C) It is costly.
D) Most of the users who follow back are mass marketers and spammers and will not see the tweets.
E) It requires a much more hands on approach to managing followers.
Correct Answer:

Verified
Correct Answer:
Verified
Q2: It is important for a brand to
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