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  3. Study Set
    Consumer Behavior Study Set 2
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    Exam 2: Motivation, Ability, and Opportunity
  5. Question
    What Is Perceived Risk and How Does It Affect Consumer
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What Is Perceived Risk and How Does It Affect Consumer

Question 87

Question 87

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What is perceived risk and how does it affect consumer behavior?

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Answered by ExamLex AI

Perceived risk refers to the potential f...

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