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    Consumer Behavior Study Set 2
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    Exam 3: From Exposure to Comprehension
  5. Question
    John Is Going to Pay for an Ad in Vogue
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John Is Going to Pay for an Ad in Vogue

Question 80

Question 80

True/False

John is going to pay for an ad in Vogue at the front of the magazine because this garners the greatest chance of exposure to his product by readers.

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