Anheuser-Busch Uses Hispanic Actors,as Well as Both Spanish and English

Multiple Choice

Anheuser-Busch uses Hispanic actors,as well as both Spanish and English language in its ads that are targeting Hispanic consumers.This is an example of a company using ____ to appeal to a target market.

A) multicultural marketing
B) ethnocentric marketing
C) ethnic stereotypes
D) accommodation theory
E) subcultural bias