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  3. Study Set
    Consumer Behavior Study Set 2
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    Exam 14: Psychographics: Values, Personality, and Lifestyles
  5. Question
    Instrumental Values Are
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Instrumental Values Are

Question 43

Question 43

Multiple Choice

Instrumental values are


A) values we hold in a public setting, such as a transit system.
B) highly undesirable but tempting values.
C) values we hold at the very end of our lives.
D) highly desired end states.
E) needed to attain highly desired end states.

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