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    Consumer Behavior Study Set 2
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    Exam 16: Symbolic Consumer Behavior
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    The Meaning of Consumption Symbols Can Stem from Either the Individual
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The Meaning of Consumption Symbols Can Stem from Either the Individual

Question 53

Question 53

Multiple Choice

The meaning of consumption symbols can stem from either the individual or


A) the culture.
B) other symbols.
C) other products.
D) iconic memory.
E) totemism.

Correct Answer:

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