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When Consumers Cannot Tell the Difference at the Time of Sale

Question 125

Multiple Choice

When consumers cannot tell the difference at the time of sale between high-quality products and those with defects, strong sales of the low-quality products will tend to depress price and drive the high-quality products from the market. Economists call this


A) the curse of advertising.
B) the imperfect information problem.
C) the brand name problem.
D) an open-access resource.

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