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Critical Thinking Questions Case 2-1 as the Administrative Assistant to the Marketing

Question 29

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Critical Thinking Questions Case 2-1 As the administrative assistant to the marketing director of a medium-sized technology provider, one of your tasks is to chair marketing staff meetings when the marketing director is out of town. You are chairing today's meeting; which is a first meeting to discuss an advertising brochure for a new technology product. You must have a plan in place before the marketing director returns tomorrow and you are running short of time. Which of the following discussion topics could be deferred to the next meeting? ____


A) Decide on the brochure's purpose and audience
B) Determine the brochure's shelf life
C) Create a timeline of effectiveness for the brochure
D) Get feedback on the brochure storyboard

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