Fred Operates Two Resorts in the Miami Area

Multiple Choice

Fred operates two resorts in the Miami area.His company works hard to develop long-term relationships by calling customers to make sure that they are satisfied with their recent visits to the resorts and with offers to host free. In this case, Fred is most likely using concepts that were popularized during the:

A) entrepreneurship era.
B) production era.
C) relationship era.
D) technology era.