Anne Is a Manager at a Store That Sells Clothes

Multiple Choice

Anne is a manager at a store that sells clothes and accessories for both men and women. She notices that the jeans priced at $120 aren't selling very well. She wants to increase the sales of these jeans before the onset of the next season. She learns that there is direct relationship between the price and the sales of the clothes at her store. The approach Anne should take to achieve this is to _____.

A) keep the prices the same but move the jeans to another section of the store
B) lower the price of the jeans so that demand will increase
C) raise the price of the jeans to make them seem more exclusive
D) put jeans that are priced even higher next to the $120 jeans