David Is the Chief Executive Officer of Grand Rocks Mining

Multiple Choice

David is the chief executive officer of Grand Rocks mining company. He has convinced the company's board of directors to implement a change in the mining procedures which will reduce the company's impact on the environment in which it operates. This will ensure that the abilities of future generations to meet their needs will not be harmed.By agreeing to David's suggestion, Grand Rocks has embraced the idea of _____.

A) sustainable development
B) corporate philanthropy
C) cause-related marketing
D) planned obsolescence