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Odd Pricing Refers to the Practice Of

Question 36

Multiple Choice

Odd pricing refers to the practice of:


A) varying prices at odd intervals rather than maintaining stable and predictable pricing.
B) charging prices that fall slightly below even dollars and cents in order to create a perception of greater value.
C) charging prices that differ significantly from competitors' prices in order to create an image of prestige and quality.
D) setting prices based on a statistical analysis of the amount consumers are willing to pay.

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