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How Should a Sales Team Respond to a Customer Who

Question 36

Multiple Choice

How should a sales team respond to a customer who has an RFM score of 545?


A) The sales team should contact this customer immediately.
B) The sales team should let go of this customer; the loss will be minimal.
C) The sales team should attempt to up-sell more expensive goods to this customer.
D) The sales team should spend more time with this customer.

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